It’s not that anything’s wrong — what you do is meaningful, valuable, and deeply needed. Your online presence just hasn’t caught up to the level you’re operating at.
Your work deserves to be seen, understood, and chosen.
Let’s build a brand and website that makes people close every other tab.
ways to work together
With a design background and over a decade of experience growing a successful stationery brand in the competitive wedding industry, I learned firsthand what it takes to build a website that stands out, feels like you, and actually moves your business forward.
Now, as a vetted Showit Design Partner, I work with service providers to create brands + websites that are clear, strategic, and uniquely theirs—built to grow with them and convert while they’re busy living real life.
Clients consistently say they feel supported, understood, and like they’re working with a friend who just happens to be really good at this. For me, making the process enjoyable matters just as much as building a brand + site that works—and I’m here to make sure you walk away with both.
you're in good company here!
Jordin was such a dream to work with. From the beginning, she was so patient, knowledgable, responsive, and creative. She understood my vision from the very beginning (I tend to be very particular), and brought my website to life - font choices, color palette, illustrations, images, and everything in between. She did not push me into anything I wasn't comfortable with, or including more services in my package. Her work is worth 10x what I paid. I will absolutely be using her again down the line to recreate my logo and focus on instagram templates/graphics. I am so happy I made the switch from Squarespace to Showit, which has SO many cool design elements. I feel like our paths crossed at such an incredible time, and I would recommend her to ANYONE!
-emily, therapist in nj
Jordin was amazing to work with, from start to finish! Before I committed to the project, Jordin spent time answering questions I had and looking at ideas for websites to make sure it would be a good fit. Even though I had yet to commit to working with her, the conversations never felt rushed and Jordin took time to listen. Once we began, Jordin moved quickly, not only working within the promised timeframe, but finishing the project early! Once finished, she offered a 2 week period after the completion date where I could ask questions, so once again, her support has never felt rushed. Lastly (and maybe most importantly), the quality of her work is great and the website is exactly what I was looking for! Super happy with the results and a definite improvement from what I had before. Highly recommend all around!
-Antonio, Naturopath in CT
Working with Jordin was truly a breeze for my new site that I absolutely adore!! For the last 6 years, going on 7, I had my DIY website that didn't look great, didn't perform well on Google and had bare minimum things. I chose to work with Unica Formo after seeing other website work she had done for other dietitians and really loved what I saw! Jordin was quick to respond, patient with my questions and even made things that are techy easy to follow that needed to be done from my end. I would highly recommend Unica Formo to other healthcare professionals looking to level up their website look and presence!
-Lauren, Dietitian in ky
Fill out the contact form to share a bit about your business, your goals, and what kind of support you’re looking for.
We'll dive into what’s working, what’s not, and what you want your website to achieve, then I’ll outline a simple plan to make it happen.
If it’s a fit, I’ll reserve your spot on my calendar, and we’ll create a website that tells your story, attracts the right clients, and works seamlessly in the background to boost your presence on Google.
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Fill out the contact form to share a bit about your business, your goals, and what kind of support you’re looking for.
We'll dive into what’s working, what’s not, and what you want your website to achieve, then I’ll outline a simple plan to make it happen.
If it’s a fit, I’ll reserve your spot on my calendar, and we’ll create a website that tells your story, attracts the right clients, and works seamlessly in the background to boost your presence on Google.
Step One
Step Two
Step Three
Fill out the contact form to share a bit about your business, your goals, and what kind of support you’re looking for.
We'll dive into what’s working, what’s not, and what you want your website to achieve, then I’ll outline a simple plan to make it happen.
If it’s a fit, I’ll reserve your spot on my calendar, and we’ll create a website that tells your story, attracts the right clients, and works seamlessly in the background to boost your presence on Google.
Step One
Step Two
Step Three
A thorough, no-fluff walkthrough for setting up your website SEO the right way from the start.
Your services feel easier to explain. The right people instantly recognize they’re in the right place. You show up with more clarity, more confidence, and more room to do the work you’re actually here to do.
Let’s Build the Website That'll Change Everything